Crafting Your Personal Brand for Authenticity and Impact

4:00pm

HomeAgendaCrafting Your Personal Br…

Session Overview

Carolyn will be exploring the ways in which you can utilise personal branding, taking instant action to show up authentically and with confidence in a male dominated industry. The session will deep dive into the importance of authenticity and active cultivation of your personal brand to help you to stop holding back.

Session Key Takeaways:

  • Strategies for Authentic Self-Presentation: Learn how to showcase your unique skills and perspectives in a way that is true to who you are, making you stand out in the tech field.
  • Overcoming Industry Barriers: Gain insights into navigating the challenges of a male-dominated industry with confidence and resilience, using your personal brand as a powerful tool for advancement.
  • Actionable Steps for Brand Cultivation: Discover practical steps you can take immediately to start building and refining your personal brand, from online presence to networking strategies.

This session is for… anyone in the tech industry looking to elevate their professional image, make impactful connections, and achieve their career goals through the power of personal branding.

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Don’t forget to bring your laptop and if you are a developer or tester: make sure you can pull a project from a repository.
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Session Key Takeaways:
Strategies for Authentic Self-Presentation: Learn how to showcase your unique skills and perspectives in a way that is true to who you are, making you stand out in the tech field.
Overcoming Industry Barriers: Gain insights into navigating the challenges of a male-dominated industry with confidence and resilience, using your personal brand as a powerful tool for advancement.
Actionable Steps for Brand Cultivation: Discover practical steps you can take immediately to start building and refining your personal brand, from online presence to networking strategies.
Who is this session perfect for?
For anyone in the tech industry looking to elevate their professional image, make impactful connections, and achieve their career goals through the power of personal branding.
2:15pm
Fireside Chat

Fireside: Women at the Helm of Customer-Centric Tech Leadership

30 mins
  • Track - SkillShift
  • Career Development
  • Digital Transformation
  • Leadership
  • Elke Karskens

    Country Director of Benelux and Nordics

    Coinbase

Join us for an exclusive dive into how women leaders are shaping customer-centric cultures in the tech industry. Gain unprecedented insights into Elke’s pioneering efforts, driving revolutionary shifts in customer engagement and product innovation across tech giants like Facebook and Coinbase. Don’t miss this dynamic exploration of empathy, collaboration, and innovation shaping the future of tech leadership.
Understanding the principles of customer-centric leadership is paramount in today’s tech industry, where meeting customer needs and driving innovation are key to success. By delving into the strategies employed by influencial leaders, attendees will gain actionable insights into fostering customer-centric cultures and driving revolutionary shifts in product innovation and customer engagement.
Session Key takeaways:
  • Principles of customer-centric leadership: Explore the core principles and strategies that underpin successful customer-centric cultures, drawing insights from the experiences of leaders like Elke Karskens.
  • Navigating industry trends: Gain a deeper understanding of the evolving landscape of customer expectations and the role of customer-centricity in driving innovation and market leadership.
  • Practical applications for leadership: Discover actionable strategies and approaches for implementing customer-centric principles in your own leadership role, empowering you to drive meaningful change and innovation within your organisation.
Who is this session perfect for?
  • You are a senior executive or manager in the tech industry seeking to deepen your understanding of customer-centric leadership principles.
  • You are interested in learning about innovative strategies for driving customer engagement and product innovation within your organisation.
  • You are looking for practical insights and takeaways to apply to your own leadership approach, with a focus on fostering a customer-centric culture and driving innovation.
4:20pm
Presentation

From IT strategy to Operational Excellence

30 mins
  • Track - Software
  • Data & Analytics
  • Digital Transformation
  • Leadership
  • Marianne Dorder-Servet

    Founder

    Zwarte vrouwen voor Technologie (The Black Women for Technology Foundation)

As a strategic IT advisor to come up with a plan is not enough to reach operational excellence. But how to go from IT strategy to operational excellence? What to consider? What are the challenges that you can encounter? How to handle the stakeholders? How to deal with different interests of upper management? And how to bring your plan into motion before it ends up in a (digital) drawer?
Session Key Takeaways:
• How to come-up with an impactful strategic plan.
• How to handle stakeholders and the different interests and views.
• Which skills you need to be a strategic IT advisor.
• How to bring your plan into motion.
11:30am
Workshop

Empowering Black Women in Tech: Navigating DEI Dynamics

60 mins
  • Track - Workshop
  • Diversity
  • Equity & Inclusion
  • HR
  • Leadership
  • Marianne Dorder-Servet

    Founder

    Zwarte vrouwen voor Technologie (The Black Women for Technology Foundation)

  • Kimberly Fuqua

    Director Customer Success

    Zwarte vrouwen voor Technologie (The Black Women for Technology Foundation)

  • Kristle de Freitas Patricio

    Board Member

    Zwarte vrouwen voor Technologie (The Black Women for Technology Foundation)

Join us for an insightful session at our conference where we address the significant gap Black women face in the IT sector compared to men and other groups of women. We emphasize the importance of focusing on cultural diversity alongside gender diversity to tackle this social and economic challenge effectively. Led by Stichting Zwarte Vrouwen voor Technologie (Black Women for Technology Foundation), an organization spearheaded by three IT professionals, we aim to foster a more diverse and inclusive tech sector by providing retraining and guidance to Black women entering IT roles. While organizations seek greater diversity within their IT teams, we’ve observed disparities in expectations between them and our approach. In this session, we invite you to engage with our perspectives on diversity, equity, and inclusion.
Session Key Takeaways:
  • Our holistic approach to diversity, equity, and inclusion.
  • Strategies for business leaders, HR, and DEI professionals to enhance diversity from alternative perspectives.
  • Effective methods for demonstrating diversity’s value from a business standpoint.
12:40pm
Workshop

Mastering Personal Branding with AI and Cybersecurity

60 mins
  • Track - Workshop
  • AI
  • Career Development
  • Premium Ticket Holders Only
  • Security
  • Selina Thompson

    Founder and Digital Adoption Consultant

    Forward Transformation B.V

Join us for a comprehensive 60-minute workshop designed to empower women in the tech industry with the skills to enhance their personal and business branding while prioritising cybersecurity. This dynamic session comprises six key components:
  • Introduction to Personal Branding, AI Integration, and Cybersecurity: Explore the relevance of AI in strengthening personal branding strategies.
  • Identification of Key Components of Digital Identity: Analyze the impact of digital footprints on personal branding and cybersecurity risks.
  • Discover AI Tools for Personal Branding: Engage in hands-on exercises to explore AI-driven branding solutions.
  • Learn Cybersecurity Essentials: Acquire essential knowledge to protect your brand online.
  • Develop a Personal Branding Strategy: Utilize AI tools and cybersecurity measures to craft an effective branding strategy.
  • Q&A Session and Recap: Engage in interactive discussions and recapitulate workshop insights for successful implementation.
Session Key Takeaways:
  • Understand the effective integration of AI tools to enhance personal and business branding while ensuring cybersecurity.
  • Gain practical skills and actionable insights to manage and protect your digital presence.
  • Learn to employ AI for defining and refining your personal brand and address cybersecurity threats effectively.
  • Establish robust cybersecurity protocols to safeguard your digital identity.
  • How to utilise AI for effective online reputation management.
Who is this session perfect for?
  • This workshop caters specifically to women in the tech industry at various stages of their careers:
  • If you’re embarking on your tech journey, growing as a solopreneur, or representing a company aiming to strengthen its online presence, this session offers invaluable insights.
  • Ideal for those transitioning into tech or looking to amplify their digital influence, this workshop focuses on leveraging AI for personal branding and digital security.
4:00pm
Workshop

Cleaning Up Legacy Code: IDE Tools, Testing, and AI Automation

60 mins
  • Track - Workshop
  • Premium Ticket Holders Only
  • Software Development
  • Technical
  • Stacey Shkuratoff

    Staff Software Engineer

    Guild

Managing legacy code can be one of the most difficult parts of development. With so much spaghetti code, it’s hard to know where to start! And to make matters worse, you still need to keep producing new features at the same time! It’s enough to make one question their sanity.
Training on this subject is scarce, yet it’s crucial. The moment you commit code, it becomes legacy, and you need to know how to handle it!
Session Key Takeaways:
How to determine where to make changes in a legacy codebase
Tools within your IDE to make things more readable
How external AI tools like ChatGPT can help you understand your codebase better
Session Prerequisites:
This workshop is for you if you’ve got a mess and you’re the one who has to clean it up! I invite you to work alongside me. Please come with Visual Studio Code installed on your computer. I will be showing you some tips and tricks using an existing codebase. These strategies will be relevant to all coding levels and all programming languages (there will be a demo repo – no need to know the language in advance).
11:35am
Presentation

Innovation Adaption: Pioneering Innovation Across Industries

30 mins
  • Track - Artificial Intelligence
  • AI
  • Digital Transformation
  • Leadership
  • Simone Köhler

    Head of Technical Service Support

    Lely

Discover effective strategies for integrating technology into sectors where it isn’t traditionally used. Join us for an insightful session on the adoption of technology in sectors where technology is not the main focus. We’ll explore the nuances of innovation adoption and the challenges and breakthroughs it entails.
Session Key Takeaways:
Gain insights into innovation adoption strategies.
Learn techniques for developing user-friendly software for non-technical customers.
Explore how AI can help to deal with labor shortages.
This session is for: innovators to use technology and AI to drive progress in their fields.
12:40pm
Workshop

Elevate Your AIQ

60 mins
  • Track - Workshop
  • AI
  • Digital Transformation
  • Premium Ticket Holders Only
  • Shipra Jain

    Director, Sales Strategy

    Salesforce

  • Jennifer Fruehauf

    EMEA, Innovation Partner, Senior Director

    Salesforce

  • Stephanie Kreiten

    Director, EMEA, Innovation Partner

    Salesforce

Immerse yourself in the world of AI by thinking about how AI can solve different business challenges.
Discover insights on the evolution of AI and how AI technologies can drive business value, including how to mitigate its inherent risks. You’ll then participate in an interactive facilitated activity to dive deeply into how you could apply AI to your own business.
Session Key Takeaways:
  • Explore the evolution of AI and its critical role in shaping consumer and business tools.
  • Engage in hands-on activities to discover how AI can address specific business challenges and drive value, encouraging movement around the room.
  • Gain insights for implementing AI concepts in your organisation and considerations for future steps. Plus, win SF swag prizes!
2:35pm
Presentation

Creating Business Value: Experience Design, AI and Leadership

30 mins
  • Track - DigitalStrategy
  • AI
  • Digital Transformation
  • Leadership
  • Birgit Geiberger

    Global Head of Product UX Design - Group Digital

    IKEA

  • Caroline Kermarrec

    Senior Service Designer

    IKEA

Living in the Fourth Industrial Revolution (4RI), the role of design is not just evolving—it’s transforming. In the era of AI, what does the future hold for designers? How will they extend their influence from product teams to the strategic forefront, creating experiences that truly resonate with people? What leadership approach is needed to unleash the power of AI + design – ethically, responsibly and sustainably? We’ll tackle these questions and uncover where the journey might take us, including the potential pitfalls. Join us as we explore the exciting ways design is adapting to make a real difference.
Design is changing fast, especially with the rise of AI. In this session, we’ll dive into the vital role design plays in digital product development today and how it can work in harmony with AI to craft unique experiences that are not only sustainable, but deeply human. We’ll explore the crucial role leadership plays in guiding the transformation of Design & AI.
You’ll learn practical ways to blend creativity with technology, making an impact that resonates on a large scale. Join us to explore how together Design & AI can drive meaningful and impactful business solutions.
Session Key Takeaways:
• The Impact of AI on Design: Learn how AI is changing the design landscape and the new opportunities it presents.
• The role of Human-Centered Design in the 4IR: Discover principles for crafting holistic experiences that prioritise people and planet in the era of AI and GenAi.
• Leadership skills for impactful innovation: Discover how essential leadership skills can drive the integration of experience design and AI within your organisation.
Who is this session perfect for?
• You are interested in the evolving future of human-centered design.
• You want to learn how design is pivotal in crafting memorable experiences in the era of AI, from product development to strategic leadership.
• You want to explore effective leadership approaches that facilitate the successful integration of design and AI, with a focus on ethical practices and i sustainable innovation.
12:40pm
Workshop

How to Enhance Safety and Security with Machine Learning

60 mins
  • Track - Workshop
  • Digital Transformation
  • Premium Ticket Holders Only
  • Security
  • Floriana Zefi

    Senior Machine Learning Scientist

    Booking.com

In the vibrant world of global travel technology, Booking.com’s goal is to improve the user experience for millions of travelers as they discover the world. However, this extensive reach also exposes the platform to notable security challenges, necessitating a proactive approach to safeguarding customers, partners and all the stakeholders. In response, Booking.com relies on cutting-edge machine learning (ML) techniques to proactively identify and prevent malicious activities and prioritize safety.

Attendees will have the opportunity to participate in a workshop, learn about real-world scenarios to understand the development and deployment of ML models for fraud prevention and safety assurance.

Session Key Takeaways:

  • Machine Learning Role in Security: Learn how ML enhances security by detecting and preventing fraud, ensuring customer safety
  • Scaling up Machine Learning Projects: Grasp techniques for scaling up and deployment of ML models for security purposes across organisations of different sizes.
  • Customer Experience Boost: Understand how ML-driven security measures build trust and improve the overall customer experience.
  • Empowering Diversity: Discover how professionals from diverse backgrounds, including astrophysics and machine learning, play crucial roles in shaping innovative security solutions, highlighting the critical value of different perspectives in ML

Who is this session perfect for?

Anyone working in the realm of machine learning who wants to leave with practical knowledge and valuable insights into the evolving landscape of security in the digital age.

2:55pm
Workshop

Redesigned. Reengineered. Re-everythinged

60 mins
  • Track - Workshop
  • Digital Transformation
  • Leadership
  • Premium Ticket Holders Only
  • Diana Schmidt

    VP Global Head of Cloud Runway Engineering

    SAP

Step into the immersive world of “Redesigned. Reengineered. Re-everythinged,” a dynamic workshop designed to empower women in navigating digital transformation challenges. Reflect on the transformative power of leadership, decision-making, resilience, and innovation in navigating digital change.
Session Key Takeaways:
  • Leadership in Digital Transformation: Gain invaluable insights into spearheading cross-company digital initiatives to boost operational efficiency.
  • Decision-Making and Resilience: Explore the significance of making tough decisions and their impact on digital initiatives. Learn strategies for cultivating resilience within teams and fostering a culture of effective decision-making.
  • Future Trends: Be at the forefront of digital evolution by embracing modern technologies. Discover how your teams can lead the transformation of your organisation into a tech-forward powerhouse.
Who is this session perfect for?
Women facing challenges in advancing innovative concepts. Join us and embark on a journey to redefine digital success!
11:35am
Presentation

People-Powered AI: Tackling Tomorrow’s Cyber Challenges

30 mins
  • Track - DigitalStrategy
  • AI
  • Leadership
  • Security
  • Anna Chung

    Principal Researcher

    Palo Alto Networks

With cyber attacks becoming faster and more sophisticated each year, maintaining robust cybersecurity defenses is increasingly challenging. At Palo Alto Networks, we process 75 terabytes of SOC data daily and manage thousands of incident responses annually. These volumes require innovative solutions. This presentation explores how leveraging people-powered AI can address escalating cyber threats and negative employment rates in the security industry. We will demonstrate how AI can empower and expand our workforce, enhancing our defensive capabilities and industry resilience.
Session Key Takeaways
  • Evolving Cyber Threats: Emphasizes the need for advanced cybersecurity measures and the role of people-powered AI in addressing increasingly sophisticated attacks.
  • Addressing Employment Rates: Highlights the importance of AI in improving diversity and inclusion within the cybersecurity workforce.
  • Enhancing Workforce: Demonstrates how integrating AI with human expertise can empower and diversify the cybersecurity industry, tackling workforce challenges.
Who is this session perfect for?
Diversity Champions: If you’re passionate about fostering inclusion and increasing diversity in tech, this session will show how people-powered AI creates opportunities for a more inclusive cybersecurity field.
Overwhelmed Cybersecurity Professionals: For experts overwhelmed by increasing threats and incidents, this talk reveals how AI integration can manage and mitigate security challenges, making your job more manageable.
Career Switchers: Considering a career switch to cybersecurity? Learn how AI is lowering entry barriers, providing tools and support to help you confidently step into this vital field.
1:45pm
Workshop

Knowledge Domain Modelling: Falling in Love with the What

60 mins
  • Track - Workshop
  • Non-Technical
  • Premium Ticket Holders Only
  • Skills
  • Timi Stoop-Alcala

    Principal Content Strategist

    IKEA

A collaborative way to get passionate about your subject matter, gain shared understanding, and discover how to make your content future-resilient.

1:45pm
Workshop

From Threats to Strategies: Understanding Cyber Geopolitics in the EU

60 mins
  • Track - Workshop
  • Digital Transformation
  • Premium Ticket Holders Only
  • Security
  • Imane Dahou

    Data Protection, Manager Cybersecurity, Resilience Services

    Sia Partners

  • Algina Grigaliunaite-Bouman

    Data Protection and Resilience, Manager Cybersecurity

    Sia Partners

Uncover the intricate relationship between cybersecurity and geopolitics in this insightful session. Explore how EU regulations and strategies are driving global security efforts and shaping the digital landscape. Through real-world case studies, gain practical knowledge to enhance your understanding of the cyber threats and strategic responses influencing our world.

As cyber threats become more sophisticated and geopolitically motivated, understanding the EU’s role in cyber defense is vital. This session will provide you with the tools and knowledge to grasp the strategic importance of cybersecurity in maintaining global stability and security.

Session Key Takeaways:

  • Governance and Strategy: Learn how EU cybersecurity regulations and strategies are designed to counteract global cyber threats.
  • Regulatory Influence: Understand the impact of EU cybersecurity policies on international relations and global security frameworks.
  • Importance of Non-Technical Contributions: Recognise how governance and the involvement of non-technical stakeholders are crucial for a comprehensive cybersecurity strategy.

 Who is this session perfect for

  • You are an individual interested in the intersection of cybersecurity and geopolitics and want to understand how global politics influence digital security.
  • You are a cybersecurity professional, policymaker, or strategist aiming to align your practices with EU regulations and global trends.
  • You are a student, researcher, or enthusiast keen to explore the dynamic field of cyber geopolitics and its future impact.
12:40pm
Workshop

How to Successfully Unlock (Gen)AI Potential for Your Company

60 mins
  • Track - Workshop
  • AI
  • Data & Analytics
  • Premium Ticket Holders Only
  • Joyce Lopulalan

    Business Manager and MT Member

    Future Facts

  • Nicola Fitzsimons

    Chapter Lead Data Science and MT member

    Future Facts

Artificial Intelligence is here to stay! Companies that successfully adopt and implement (Gen)AI in their operations directly experience considerable improvement on performance and ROI. It is therefore very important that you know how to spot opportunities for your own organisation and actually realise them. Stop talking about it and let’s get started! In this workshop we inspire you about the possibilities that GenAI offers, how to effectively generate ideas and determine the route to successful implementation in your organisation.
Session Key Takeaways:
  • Inspiration: an overview of the possibilities of (Gen)AI
  • Ideation: how to spot opportunities for your own organisation
  • Implementation: roadmap for success based on best practices and learnings
Who is this session perfect for?
This session is for those in Data Science, who are in search of direction to launch (Gen)AI solutions successfully and want to make the first steps right away.
4:00pm
Workshop

60 mins
  • Track - Workshop
  • Career Development
  • Premium Ticket Holders Only
  • Skills
  • Isabel Walker

    Master Facilitator

    PowerSpeaking

Smart adoption and implementation of new technologies hinge on your ability to communicate effectively with decision makers. You need to first understand their unique mindset, and then present bottom-line data and recommendations in their “language.” In this interactive workshop, you’ll learn how to do both.

Ineffective communication is making the smart adoption of AI and other new technologies challenging. Think of it as a “Mars and Venus” conversation, where, for example . . .

The business hears about AI solutions in the media and wants it, without fully understanding its capabilities.

Technical specialists struggle to explain what AI can do for the business and how best to implement it.

Frustration grows, time and money is wasted, projects don’t meet deadlines, businesses fail to meet their goals, and budgets are exceeded.

The Solution:  Improve communication between technologists and decision makers

Session Key Takeaways: 

  • Understand the executive mindset to create effective communications.
  • Learn and practice an Executive Framework to develop the most clear and persuasive Opening, Key Points, and Closing Statement.
  • Employ tools to help you analyse your audience, anticipate questions, and facilitate a dynamic dialogue.

This session is for… Mid- to senior-level technology experts who need to drive the smart adoption and implementation of AI and other new technologies by effectively communicating with decision makers.

11:30am
Workshop

How to Win With Digital Transformations? Inspire People!

60 mins
  • Track - Workshop
  • Digital Transformation
  • Leadership
  • Premium Ticket Holders Only
  • Roberta Rossini

    NWE (BeNeLux/ Nodics/ France) Services and Consumption Business Operations Manager

    HPE

Digital transformation is substantially more likely to succeed when organisations adopt a people focused approach, rather than a tool one.  When people want to be part of the change, any change can be turned into a success. How to get there? How to develop a people centric approach to digital transformation? (hint: Experience is everything!)

During this session, a set of practical and simple tools to support a human centric transformation will be shared.

Session Key Takeaways:

  • Prioritise People: Success in digital transformation relies on prioritising the needs and experiences of individuals over technological tools.
  • Foster Engagement: Cultivate a culture where employees actively participate in and champion the transformation process.
  • Enhance User Experience: Recognise the importance of user experience and utilise practical tools to support a human-centric approach to digital change.

This session is for… leaders, managers, and change agents driving digital transformation within organizations. Whether leading projects or contributing to implementation, attendees will gain insights into fostering a people-centric approach to digital change.

1:45pm
Workshop

Elevate and Empower: Cultivating the Next Generation of Women in Tech

60 mins
  • Track - Workshop
  • Career Development
  • Leadership
  • Premium Ticket Holders Only
  • Laura Burnett

    Delivery Director

    Made Tech

In the ever-evolving landscape of technology, the role of women leaders has never been more crucial. This session will explore the transformative power of female leadership in the tech industry and the importance of allyship and mentorship in supporting and uplifting emerging talent.
Workshop Highlights:
Hands-on Activities and Group Discussions: Participate in activities and discussions that provide real-world examples and actionable strategies.
Actionable Strategies: Learn how to create inclusive environments that foster growth and innovation.
Leverage Positions: Discover how to advocate for diversity, build strong networks, and create pathways for other women to succeed.
Key Themes: Visibility, sponsorship vs. mentorship, and breaking down systemic barriers.
Session Key Takeaways:
  • Create Inclusive Environments: Identify effective strategies to support women in tech.
  • Mentorship vs. Sponsorship: Understand the distinction and how to apply both in professional settings.
  • Advocate for Diversity: Develop actionable plans to promote diversity within your organization.
  • Address Systemic Barriers: Recognise and tackle obstacles that hinder women’s progress in tech.
Who is this session perfect for?
Female leaders seeking ways to encourage more women to enter and thrive in the technology sector.
2:15pm
Presentation

Modernising Legacy Systems: Mindset Drives Change

30 mins
  • Track - DigitalStrategy
  • Digital Transformation
  • Leadership
  • Software Development
  • Akanksha Verma

    Staff Engineer

    Adyen

Should you join a company with the latest tech or one with a legacy system? This is a common dilemma for developers. Join us to discuss how modernising legacy systems is driven by mindset, and why the hottest new tech isn’t always the best reason to choose a job.
Developers often believe working with new technologies drives growth, but legacy systems can also adapt to the digital world. Modernising these systems requires a proactive mindset and the willingness to lead change. Systems don’t change themselves; they need a gradual push from innovative developers.
Session Key Takeaways:
  • Carefully evaluate upgrades to newer technologies and consider their impact on the overall system. Avoid over engineering and forcing new tech into the current framework simply because it’s popular elsewhere.
  • Be patient and take time to understand your current architecture. Only then will you be able to move towards the technology that is best suited for your company’s needs.
  • Don’t go on face value. Tech stacks are not the only motivation for developers – a good company culture also plays an important role. The better the culture, the more adaptive of change.

Who is this session perfect for?

You are a developer struggling with legacy systems and trying to find opportunities to modernize it.

11:35am
Presentation

AI at Work is Here: Now Comes the Hard Part

30 mins
  • Track - SkillShift
  • AI
  • Leadership
  • Workforce
  • Shanna Bosmans

    Chief Hybrid Officer at Microsoft Netherlands

    Microsoft

Understanding AI’s impact on the workplace is crucial. The data provides insights every leader and professional needs to know, along with actionable steps to navigate AI’s implications for work.

Join Shanna as she delves into key insights from the 2024 Microsoft & LinkedIn Work Trend Index report. Employees are eager for AI, and leaders are seeking a clear path forward. However, the pressure to demonstrate immediate ROI is causing hesitation, even as AI becomes inevitable. We’ve reached the critical phase of tech disruption: transitioning from experimentation to business transformation. Just as we experienced with the advent of the internet and the PC, true business transformation requires widespread adoption.

Session Key Takeaways:

  • Employees want AI at work—and they won’t wait for companies to catch up.
  • For employees, AI raises the bar and breaks the career ceiling.
  • The rise of the AI power user—and what they reveal about the future.

Who is this session perfect for?

You are a manager, leader, or future-of-work enthusiast eager to understand how AI is transforming the workplace and how both employees and employers can navigate these changes.

12:40pm
Workshop

Rethinking Talent in Times of Shortages: 7 Observations to Onboard Hidden IT-Talent

60 mins
  • Track - Workshop
  • HR
  • Premium Ticket Holders Only
  • Workforce
  • Ruben Nieuwenhuis

    Co-Founder

    Techgrounds

Discover seven key insights on rethinking talent acquisition in our workshop for hiring IT managers and IT recruiters. Based on five years of learnings from Techgrounds, where we’ve activated 20,000 hidden talents in IT, helped over 1,500 individuals find the right IT role, and reskilled 450+ people into cloud, CRM, and tech support jobs. We’ve collaborated with 120 IT employers and tech companies to refine our strategies for scouting, selecting, matching, and onboarding hidden talents, focusing on women and talent from diverse cultural backgrounds.
Join speakers Ruben Nieuwenhuis, co-founder of Techgrounds, and Ulviye Yildiz, talent manager at Techgrounds, to learn innovative approaches to talent acquisition in the IT sector.
9:30am
Keynote

Interconnected Reality through Secure AI Powered Networking

30 mins
  • Track - Keynote
  • AI
  • Digital Transformation
  • Leadership
  • Sherifa Hady

    GM & VP EMEA

    HPE

The network is the foundation for digital transformation and today digital innovation is being fused together with humans and technology. You cannot deliver AI solutions (e.g. LLM / ChatGPT), you cannot deliver Digital Twins, you cannot collect the data created by all the “machinery” that is needed for digitalization and automation if you do not have a network that scales for it, that dynamically adapts and that provides the security required to lower the cyber attack risk. And by the way for the EU you also need a network that delivers on these parameters to be compliant with the new NIS2 directive requirements coming.

Session Key takeaways:

    • How to apply Human and Digital Collaboration – Showcasing examples of how collaboration between humans and digital technologies is driving innovation across industries, from healthcare to education to retail to hospitality.
    • Cyber Security & Data Privacy – Assessing the risks posed by increased digital interconnectedness and strategies to safeguard personal data and critical infrastructure. In addition, understanding how this aligns to the new NIS2 directive.
    • Importance of bringing together the networking and security functions of your business by leveraging technology and AI to enable your people to drive business transformation.

Who is this session perfect for?

This session is designed for anyone who is responsible for driving digital transformation initiatives across the organization bringing together the IT Infrastructure, networking and security teams to leverage the data and AI tools in a secure way.

10:30am
Keynote

Women in Technology: Navigating the AI Revolution

30 mins
  • Track - Keynote
  • AI
  • Leadership
  • Workforce
  • Avril Couper

    Senior Director

    Salesforce

The AI revolution is transforming how we work, from the speed at which tasks are completed to our overall work experience. As AI continues to significantly impact the flow of work and ultimately transform industries, having a foundational understanding of this transformative technology is beneficial for everyone. In this session, we will explore the promises and challenges of AI and equip you with the tools needed for your AI journey. This knowledge will not only benefit you but also empower others within your organisation and communities to harness the full value of AI.
Session Key Takeaways:
Understanding the AI revolution
AI as an opportunity for women in technology
Finding your place in the new world of work
Taking action—today, tomorrow, and beyond
Join us to understand the AI revolution, seize the opportunities it presents, and get ready to embark or continue your AI journey today!
12:45pm
Presentation

Stronger with Strategies: A Practical Guide to Learning New Codebases

30 mins
  • Track - Software
  • AI
  • Leadership
  • Software Development
  • Stacey Shkuratoff

    Staff Software Engineer

    Guild

Whether you’re new to the job, inner sourcing to another team, or gearing up to work on an open-source project, starting a new project can be daunting and difficult. Often, we’re told to “read the code” for a day or two without really knowing what to look for. We may also encounter poor documentation, lack of tests, or entire project handoffs.
What we truly need are effective strategies for learning! After all, you didn’t ride your bike for the first time without help, did you?
Session Key Takeaways:
Guidance on where to start learning and alternatives if initial resources aren’t available
Tips on using IDE tools for understanding code
Insights into how AI can assist in the process
Join us to gain the strategies you need to confidently navigate new codebases!
2:55pm
Workshop

Shift Happens: Navigating Career Change in Tech

60 mins
  • Track - Workshop
  • Career Development
  • HR
  • Premium Ticket Holders Only
  • Shea Harty

    Executive Director

    EEmpowerment Foundation

Ready for a career change but feel like you’re stuck in a code loop? Join us for an hour where we’ll dive into the world of career transitions specifically for women in tech. The first half will be a group coaching session, offering you practical advice and strategies to help you take that next step (because no one ever said debugging your career path would be easy).
In the second half, we’ll open the floor for discussion – a chance to share, question, and maybe even commiserate (we’re all in this together, right?). It’s just an hour, so while we might not solve all of life’s problems, we can definitely make a dent in them.
Come for the insights, stay for the community – and perhaps a few laughs along the way.
11:30am
Workshop

The Art of Play at Work

60 mins
  • Track - Workshop
  • Career Development
  • Non-Technical
  • Premium Ticket Holders Only
  • Sabina Krupko

    Senior Learning Experience Designer

    Booking.com

In this workshop, we’ll explore the concept of play at work and how it can help us address complex challenges, engage others in our initiatives, and free our minds to explore and experiment! Play isn’t just about having fun; it’s a way of thinking and behaviours we bring to work.
At the end of the session through discussions and simple exercises you will gain insights into how to infuse play into your work and hopefully feel an urge to begin experimenting!
2:50pm
Workshop

The Art of Play at Work

60 mins
  • Track - Workshop
  • Career Development
  • Non-Technical
  • Premium Ticket Holders Only
  • Sabina Krupko

    Senior Learning Experience Designer

    Booking.com

In this workshop, we’ll explore the concept of play at work and how it can help us address complex challenges, engage others in our initiatives, and free our minds to explore and experiment! Play isn’t just about having fun; it’s a way of thinking and behaviours we bring to work.
At the end of the session through discussions and simple exercises you will gain insights into how to infuse play into your work and hopefully feel an urge to begin experimenting!
11:30am
Workshop

Belonging 3.0: Deepening Workplace Connection in Distributed Teams

60 mins
  • Track - Workshop
  • HR
  • Premium Ticket Holders Only
  • Workforce
  • Jo Eyre

Embark on a transformative journey into the future of workplace connection in distributed teams and delve into the complexities of remote and hybrid work environments, as we navigate “The Great Return” and the challenges of fostering belonging amidst flexible work arrangements.
Drawing from original PhD research on belonging in remote teams, our speaker explores the intersection of immersive technology, human connection, and evolving workplace dynamics. From “the cave” to “the spatial internet,” gain a profound understanding of belonging from an evolutionary perspective and discover how Internal Communicators can facilitate this crucial human need in virtual teams.
Session Key Takeaways:
Insights into the next evolution of the internet, implications of immersive tech research for leaders, and innovative approaches to communication and collaboration tool stacks for maximizing belonging in distributed and hybrid teams. Designed for people leaders seeking to enhance workplace connection, this session promises to revolutionize your approach to fostering belonging in remote and hybrid work environments.
10:00am
Keynote

Inclusion for Impact: How to Make Digital Human Again

30 mins
  • Track - Keynote
  • Diversity
  • Equity & Inclusion
  • Leadership
  • Workforce
  • Femke Anna van Zanten

    Meta

More details coming soon...

12:40pm
Workshop

From Grief to Growth: Managing Emotions After a Lay-Off

60 mins
  • Track - Workshop
  • Premium Ticket Holders Only
  • Skills
  • Workforce
  • Carly Westra van Holthe

    People & Business Growth Strategist

    Strategic Growth Kitchen

Understanding the emotional impact of a layoff is crucial because it’s often perceived as personal rejection, even though it’s usually a broader company decision. Managing these emotions helps prevent getting stuck in grief or resentment, fostering a healthier transition. Discussing your experiences can deepen self-awareness, enabling a shift towards a growth mindset and readiness for new opportunities.
Join us for an empowering session on managing the emotional aftermath of a layoff. Through the lens of a personal journey, we’ll explore the mixed feelings of joy and grief Carly experienced after being let go following the acquisition of the startup Primephonic (Spotify for classical music) by Apple Music. Attendees will learn practical “grief to growth” strategies to handle complex emotions, and how to move forward with resilience and purpose in their private life and next career steps.
Session Key Takeaways:
  • Understand the broader business rationale behind layoffs.
  • Understand the complex emotional landscape following a layoff.
  • Discover actionable strategies to transition from grief to growth, cultivating resilience and purpose in both personal and professional life.
Who is this session perfect for?
  • You have recently experienced a layoff and are struggling with mixed emotions.
  • You are a startup founder or entrepreneur dealing with the emotional impact of your company’s acquisition.
  • You seek effective strategies to balance professional successes with personal grief and are looking for ways to move forward.
11:35am
Presentation

Navigating the Labyrinth: Advancing Women in Tech Leadership

30 mins
  • Track - WorkForce
  • Diversity
  • Equity & Inclusion
  • Leadership
  • Workforce
  • Svava Bjarnadottir

    Tech Lead

    Picnic Technologies

As tech becomes a bigger and more integral part of our lives, it is imperative that the people making decisions about it represent the people using it. Women are 50% of the population, but in Europe they occupy only around 5% of the executive positions and 11% of the managerial positions in tech. If we want technology to improve equality rather than worsen it, we need to understand what obstacles are currently preventing women from obtaining these positions, and how to remove them.
Why is tech leadership such a male-dominated space, even more than tech in general? And what should companies do about it? we’ll explore how, rather than seeing gender inequality as a “glass ceiling” that women have to break through, the path to leadership is more like a labyrinth. There are many ways to navigate the labyrinth, and there are obstacles along the way. The talk will not only explain what actions companies can do to support women through this journey, but also what they can do to help them once they reach their goals.
Session Key Takeaways:
  • Learn about the labyrinth of leadership and how that translates to possible actions
  • Gain insight into what obstacles women face on their journey to leadership
  • Understand why women leave leadership and what we can do about it
Who is this session perfect for?
  • You are a company leader or HR manager who wants to learn how to make their career advancement tracks more inclusive and accessible
  • OR if you are a women aspiring to leadership within tech who wants to understand what barriers you might need to overcome

Book Your Last Chance Tickets Now Before The Price Increases!

Events in the Women In Technology Series

Women in Tech DC

15 - 16 May, 2024Washington, DC

Women in Tech Texas

September, 2024Austin, Texas

European Women in Technology

26-27 June, 2024RAI, Amsterdam

Women of Silicon Roundabout

27-28 Nov, 2024ExCeL, London

Women in Tech World Series is part of techoraco Limited, 4 Bouverie Street, London, EC4Y 8AX, Registered in England & Wales, Company Registration Number 15236387.

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