Ana Lira

Director of Software Engineering


Home2023 SpeakersAna Lira

Speaker Bio

Ana Lira is a Director of Software Engineering at TomTom with over 20 years of experience in the tech industry. Ana joined TomTom in 2022 to lead the development of the TomTom Maps Platform. The goal of her team is to engineer the first real-time map, bringing together a pool of map content from users around the world. This includes the open-source data that anyone can contribute to and benefit from thanks to the Overture Maps Foundation.

The TomTom Maps Platform is bringing together a pool of map content from map users around the world. The resulting geolocation database – the largest available today – feeds continuous improvements back to the map, helping it keep up with reality.

Ana is from Venezuela but lives in Spain.

Fun Fact: 6 kids family and happy disaster mom.

Hobbies: running (away from my kids), marathons when she was younger. She’s now learning skiing and kite surfing.

Speaker Sessions


Enabling A Better Map For Location Services: Overture And The TomTom Maps Platform

30 mins
  • Track - Plan
  • Data
  • Software
  • Transformation
  • Ana Lira

    Director of Software Engineering


We all use maps in our cars, on our apps and more. Imagine what would be possible if map developers had access to the highest-quality open data? Learn how, through an open-data foundation called Overture and its fully integrated solution TomTom Maps Platform, is setting the new industry standard for mapmaking.

Maps are everywhere. We see them when we get in our car, or when we find a new place to eat. We also experience their impact in the cities we visit, the roads we drive down to avoid traffic and more. With the ever-increasing demand, the geolocation industry is on a steep growth path over the next decade. To keep up with this progress, we need to step up our map quality.

The issue is that there are so many map options out there and none of them are interoperable. You may like the search functionality from one map provider but prefer the real-time traffic information from another. Combining the two is a headache, if it’s even possible.

The dream is to have an open-data ecosystem that brings together the best features of different maps for developers to use. This is Overture. Formed by TomTom, AWS, Meta, Microsoft and ESRI, the Overture Maps Foundation is a non-profit open map data project that ensures mapmaking is easy, collaborative and of the highest quality.

But every customer has specific needs. The TomTom Maps Platform will meet these. Forming an open base map built from Overture data, the platform will build layers upon this, enabling customization and configurability of maps so any solution is possible.

Session Key Takeaways:

  • What is Overture and how TomTom, Meta, AWS, Microsoft and ESRI are changing the mapmaking game
  • How developers can simplify the work needed to build location-based solutions by using open data and platforms like TomTom’s
  • Learn how TomTom addressed the challenges it faced in developing its Maps Platform

This session is for you if…

  • You’re a map developer who faces challenges with the interoperability of map data and services
  • You’re excited about the possibility of open data
  • You’re actively developing location-based solutions

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