Hannah Bakx

Product Owner Security by Culture

HEINEKEN Digital & Technology

Home2023 SpeakersHannah Bakx

Speaker Bio

Hannah started her career in HEINEKEN at the Heineken Experience 6 years ago. At the start of 2020 she joined the Head Office in the Security Competence Center to lead the Global Security Awareness Programme. After a short term assignment as a Cyber Security Officer in an operational OpCo, Hannah continued to develop the security awareness agenda including workshops for senior managers that she will give a taste of during one of the workshops.

Recently Hannah stepped in to the role of Product Owner Security by culture to ensure a resilient and cyber-safe organisation. By infusing cyber secure behaviours into HEINEKEN’s DNA the team provide training, communication, assessments and events. We want to create a culture where everyone feels responsible for cybersecurity and thereby mitigating the human risk.

Speaker Sessions


Enjoy Data Responsibly: Building A Cyber Resilient Organisation

60 mins
  • Track - Workshop
  • Premium Only
  • Marina Marceta

    Product Owner of Global Cyber Defense and Operations team

    HEINEKEN Digital & Technology

  • Hannah Bakx

    Product Owner Security by Culture

    HEINEKEN Digital & Technology

Consumers want to have peace of mind about how companies manage their data. It is important that security & data privacy is well embedded in the entire company value chain.

In our workshop we will present several real-life scenarios for our audience to engage with in a fun and interactive way. They demonstrate how we build cyber security resilience within HEINEKEN and our partners. It will enable participants to see how HEINEKEN trains its employees to safeguard data and its IT (Information Technology) environment.

Session Key Takeaways:

  • Importance of data with consumer in mind
  • Critical data security and privacy considerations when building resilience
  • Fun pressure cooker exercise that demonstrates what is it like to be in the middle of a Cyber Attack

The session is for you if…you work in Marketing, Tech, Data, Security and deal with consumer and customer data on a regular basis.

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