Irina Veligan

Campaigns Optimisation Manager - Gen

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Speaker Bio

Irina is a digital and e-commerce professional with over ten years of experience managing high-volume multi-touchpoint B2C e-commerce projects internationally. Starting her journey as an e-commerce specialist in Avon, she relocated to Poland to take Avon’s B2C Experience and Channel Manager of Central Europe assignment. In 2022, she moved to the Czech Republic and joined the Gen* team as a Campaigns Optimization Manager. She is also an international certified coach and she mentor in international organizations.

*Gen™ a global company dedicated to powering Digital Freedom through its trusted Cyber Safety brands, Norton, Avast, LifeLock, Avira, AVG, ReputationDefender and CCleaner.

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Speaker Sessions

1:45pm

Workshop

Building Effective Mentoring Practices For Companies

60 mins

Career
Leadership
Non-Technical
Premium Only

Irina Veligan

Campaigns Optimisation Manager

Gen

Corporate mentorship programs have been implemented by many companies to enhance recruitment efforts, improve employee engagement, foster leadership development, promote diversity and increase loyalty and retention rates. However, the effectiveness of such programs depends on the quality of their implementation. Creating a successful mentoring program can be much more challenging that it appears, and many programs fail to meet their objectives.

This workshop will represent insights and principles from interviews with companies of varying sizes that have effectively implemented mentoring programs. Participants will learn practical strategies to launch their own successful mentoring program within their organisations.

Session Key Takeaways:

Discover best practices for launching and promoting a mentoring program
Learn how to pair mentees effectively
Learn what resources to provide to mentors and mentees and how to measure success of each relationship during the program

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