Lieve Lanoye has amassed over 12 years of experience in the TV industry. She started at Philips after earning her PhD and progressed through different roles within I&D. Later, she joined TPVision, the license holder for Philips TV and Sound, where she moved to Product Management. In this role, her primary focus was on developing go-to-market strategies for high-profile products.
In 2016, Lieve was appointed as the head of the newly-formed Big Data team, whose mandate was to promote data-driven decision-making throughout the global organisation. Since then, she and her team have successfully implemented a Big Data program on a global scale, covering every aspect of the TV lifecycle. Their work has provided data-driven insights to a diverse range of stakeholders across different continents and varying degrees of technical skill. These stakeholders include planning and architecture teams, development, product management, marketing, quality teams, customer care, and management.
Through her work with colleagues from various backgrounds, Lieve Lanoye has acquired extensive experience in effectively integrating data into a large organisation.
Fun Fact: Is using ChatGPT to create daily bedtime stories for her kids, starring their favourite characters, to practice prompt engineering, for example by creating interactive stories.