Elke Karskens

Country Director of Benelux and Nordics


Home2023 SpeakersElke Karskens

Speaker Bio

Elke Karskens, Country Director for Benelux and the Nordics at Coinbase, brings over a decade of leadership experience, including 11 years at Facebook leading International Consumer Marketing and Workplace Partnerships. With a background spanning marketing, customer-centric leadership, and product innovation at companies like Skype and TomTom, Elke is an authority in driving customer engagement and fostering innovative solutions. Her strategic insights and thought leadership in marketing have been pivotal in shaping customer-centric cultures, enabling organisations to meet evolving customer needs while driving sustained growth.

Speaker Sessions

Fireside Chat

Fireside: Women at the Helm of Customer-Centric Tech Leadership

30 mins
  • Track - SkillShift
  • Career Development
  • Digital Transformation
  • Leadership
  • Elke Karskens

    Country Director of Benelux and Nordics


Join us for an exclusive dive into how women leaders are shaping customer-centric cultures in the tech industry. Gain unprecedented insights into Elke’s pioneering efforts, driving revolutionary shifts in customer engagement and product innovation across tech giants like Facebook and Coinbase. Don’t miss this dynamic exploration of empathy, collaboration, and innovation shaping the future of tech leadership.
Understanding the principles of customer-centric leadership is paramount in today’s tech industry, where meeting customer needs and driving innovation are key to success. By delving into the strategies employed by influencial leaders, attendees will gain actionable insights into fostering customer-centric cultures and driving revolutionary shifts in product innovation and customer engagement.
Session Key takeaways:
  • Principles of customer-centric leadership: Explore the core principles and strategies that underpin successful customer-centric cultures, drawing insights from the experiences of leaders like Elke Karskens.
  • Navigating industry trends: Gain a deeper understanding of the evolving landscape of customer expectations and the role of customer-centricity in driving innovation and market leadership.
  • Practical applications for leadership: Discover actionable strategies and approaches for implementing customer-centric principles in your own leadership role, empowering you to drive meaningful change and innovation within your organisation.
Who is this session perfect for?
  • You are a senior executive or manager in the tech industry seeking to deepen your understanding of customer-centric leadership principles.
  • You are interested in learning about innovative strategies for driving customer engagement and product innovation within your organisation.
  • You are looking for practical insights and takeaways to apply to your own leadership approach, with a focus on fostering a customer-centric culture and driving innovation.

Book Your Early Bird Tickets Now Before The Price Increases!

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